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Web Survey Bibliography

Title Not just playing around
Author Ewing, T.
Source Quirk's Marketing Research Review, March 2012, pp. 30-34
Year 2012
Access date 06.05.2013
Abstract

BrainJuicer's Tom Ewing explores the rise of gamification and looks at where it might be headed as a research tool.

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Year of publication2012
Bibliographic typeJournal article
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Web survey bibliography - Ewing, T. (2)