Web Survey Bibliography
Title Not just playing around
Author Ewing, T.
Source Quirk's Marketing Research Review, March 2012, pp. 30-34
Year 2012
Access date 06.05.2013
Abstract
BrainJuicer's Tom Ewing explores the rise of gamification and looks at where it might be headed as a research tool.
Access/Direct link
Journal Homepage (abstract) / (full text)
Year of publication2012
Bibliographic typeJournal article